Featured Projects

 This case study explores how a structured rollout strategy can position a company for growth in a competitive market through meticulous planning and continuous feedback. It addresses many pain points relevant to fast-growth startups and SMBs, particularly those dealing with operational bottlenecks, cross-functional misalignment, and customer impact issues. The approach enabled companies like this Temporary Staffing and Solutions (TS&S) to enter the market effectively and sustain growth by focusing on a clear strategic vision, and an effective plan for ongoing monitoring. 

Guerrilla Marketing, focusing on viral content and unique events, is ideal for startups and SMBs seeking rapid growth. By using low-cost, high-impact campaigns and social media, businesses can quickly expand their reach and boost public awareness. Hosting engaging in-person events deepens customer connections and generates buzz.

We launched a dynamic event, and Exclusive Relaunch for SA New Tech for the AIM Health R&D Summit that united startups, industry leaders, and tech enthusiasts, allowing San Antonio startups to showcase their technologies. This interactive approach helped startups in their transition to commercialization, creating excitement, valuable connections, and enhancing brand presence.

This case study highlights how a strategic market entry and assessment plan can address key issues for a HealthTech/MedTech company. Coffee Consulting Group partnered with an Innovation Business Consulting Firm to ensure alignment across product development and market entry. We co-assessed the firm's offerings, developed market entry plans, and created a comprehensive go-to-market (GTM) strategy. This plan mitigated risks, optimized resource allocation, enhanced product-market fit, and improved market entry tactics. It enabled a successful entry into London and prepared for expansion into San Antonio, focusing on effective product adjustments, targeted customer engagement, and a clear growth timeline

This case study highlights how an emerging first-mover SaaS platform leader for non-profits is achieving substantial growth by strategically rationalizing and optimizing its revenue tactics. To support its aggressive target of 100% CAGR, the company aimed to build a robust outbound strategy, focusing on brand development to attract major industry players. Key solutions recommended included implementing disruptive content through a bi-weekly event series, guerrilla marketing, and a custom lead-generation funnel. By targeting influential partners and expanding its digital presence, the SaaS platform successfully increased visibility, partnerships, and subscriber growth, and is positioning itself as a leader in the nonprofit sector.